Launch-day estimates varied from 2.85 million (from Apptopia) to 5 million (from SuperData). In the case of Super Mario Run, the figure seems to exceed download numbers from various analytics firms. Apple said in July that Pokémon Go racked up the most first-week downloads in App Store history, although neither Apple nor Nintendo gave a specific figure at the time for the number of downloads. However, the companies did not clarify which app held the previous four-day record. That figure represents an App Store record for fastest-downloaded game, said Phil Schiller, senior vice president for worldwide marketing at Apple, in a press release from Nintendo.
Super Mario Run, the first mobile game starring everyone’s favorite Italian plumber, was downloaded more than 40 million times worldwide in its first four days of release, Nintendo announced today.
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